Green Credentials

We believe we are the first entirely Carbon Neutral Media Agency. Our MediaCom green initiative has three core aims: Reduce, Reuse and Recycle. Carbon emissions are also important when sourcing suppliers. We have agreed a contract to use 100% renewable energy and our cars are hired through Addison Lee – London’s first carbon neutral car firm.

No matter how much we save, we will always have a residual carbon footprint. We are currently working with CO2 Balance to help us find suitable projects that can offset the remainder of our emissions. We Have Offset Our Carbon Footprint of 2,052 Tonnes in 2007 via:

• 600 trees planted in UK forestry in Devon
• Energy Efficiency projects in Africa including:
- solar lamps
- solar ovens
- low energy light bulbs

Our latest initiative is to offset all our media schedules (in collaboration with our clients) – an idea that was spawned by our If I Ran the Company competition (which itself is a special initiative that we should bring to you attention; we ask all our staff to tell us what they would do if they ran the company, and then we actually act on it).